
Hugo, your YouTube strategist,builds your next outlier start to finish.
Ask anything about your channel and it'll show you how to go viral. It's watched millions of YouTube videos, so it knows what works.
No credit card required.
Find my next outlier
Hugo reads your analytics and your audience, sends agents to the database, YouTube, X, Reddit and the web at once, drops what's already taken and files one idea with its proof.
Here are some examples:

Multiple live signals
Hot Topics, Niche Finder and the Runner multiplier show what creators are posting, which micro-niches are growing and which channels are breaking out.
Free to browse yourself
What creators are posting about right now
- 12.3M
Marvel's Wolverine launches on PS5 to intense backlash and divisive reviews
Gaming · 72 videos · 64 channels
- 21.5M
AMP drops the AMP Freshman Cypher 2026
Reaction Videos · 48 videos · 45 channels
- 31.4M
British and European people try iconic American foods for the first time
Food · 48 videos · 47 channels
- 41.2M
Terrifying stalker mods turn Minecraft into a hyper-realistic psychological horror game
Gaming · 45 videos · 45 channels
- 51.1M
Astronomers discover ancient fossil galaxies and potential dark matter signals near the Milky Way
Science · 25 videos · 25 channels

Fastest-growing micro-niches, vs the median channel
- AI Video Generation17 channels+650%
- Multiplayer Challenges18 channels+575%
- Roblox Stories19 channels+550%
- Worldbuilding136 channels+350%
- Anime Edits84 channels+325%
- Sleep Ambience20 channels+300%

Small channels, big videos this week
Why Killer Whales Are Terrified of Walruses.AbyssLab · 2.5K subsV/S 96x237K views
Johnny Ringo: The Most Dangerous Man In TombstoneShots Fired West · 2.6K subsV/S 96x249K views
They Sold Me This House and Forgot to Empty the SHEDSVictor Homeman · 1.9K subsV/S 92.6x180K views
The Most Famous Person From Every Ohio CountyOhio Uncovered · 1.4K subsV/S 69.7x96K views
The PANTHEON Update CHANGES EVERYTHING!Total War Experiments · 3.1K subsV/S 66.9x210K views
Trending Formats
The title templates Hugo borrows from, ranked by how hard they beat their channel average.
Free to browse![The Format Explorer on “[topic] in [number] Minutes”: 1,946 videos at 9.8x their channels’ usual, with Hugo’s advice to borrow the template and keep your topic](/_next/image?url=%2Fimages%2Fv2%2Fposters%2Ftrending-formats.jpg&w=3840&q=75)
How to [action] [thing] Without [action]
How to Fix Your [thing]
What Happens When You [action]
Channels like yours
The similarity engine shows your channel against millions of others and surfaces data on competitors you didn't know you had. Pick one and Hugo finds what beat their average.

Smart Folders
Set a rule. TubeAI saves every video that matches it. The folder updates automatically. It shows you the formats, vectors and phrases those videos have in common. Share it with one link.

Ideation Boards
Video ideas have never been easier. Drop reference videos on a canvas, Hugo labels their concepts, formats and thumbnail patterns, pulls in Google Trends and X, and turns the board into viral ideas.
Why Open Source Is Google's Nightmare
8.4x5 Things I Wish I Knew Before Building on OpenAI
6.1xWhy Motorola Is Secretly Huge
5.7xWhy AI Surveillance Is Already Everywhere
4.9xHidden history
AI gold rush
Trending format
Why [thing] Is [adjective]
38 matches · avg 3.4x baselineThumb pattern
Logo twist + bold claim
3 of 4 thumbs · avg 2.8xGoogle Trend
openai agents
+1,400% searchesX Post
“agents are the new apps. calling it now”
48K likesNote
Lean into the gold-rush framing: stakes + FOMO is what pops in this niche.
The AI Gold Rush Nobody Is Talking About
Thumbnail
Gold bars melting into GPU chips, red arrow climbing
Why Every Bank Fears This Algorithm
Thumbnail
Vault door cracking open, code spilling out
Hidden history
AI gold rush
Trending format
Why [thing] Is [adjective]
38 matches · avg 3.4x baselineThumb pattern
Logo twist + bold claim
3 of 4 thumbs · avg 2.8xGoogle Trend
openai agents
+1,400% searchesX Post
“agents are the new apps. calling it now”
48K likesThe AI Gold Rush Nobody Is Talking About
Thumbnail
Gold bars melting into GPU chips, red arrow climbing
Make a title and thumbnail for it
Hugo writes the titles from the words that click in your niche, draws the thumbnails from the patterns behind this week's winners, and checks both against what is already out there.

Viral Vectors
You can now find which words help your title go viral. Every word and phrase is scored across the outlier videos it appears in: this finds the median outlier, word pairings to lift your title and the synonym that does better.
Free preview
Ranked across 150+ niches, every word scored against its channel baseline
A/B Strategies
Hugo checks your package against every new upload, every title and thumbnail swap recorded. Then it makes a decision on which variant won.
Free to browse
Thumbnail Inspiration
Search by concept across the embedded thumbnails in the database and find the ones that look like yours.
Free to browse














Write the script in my voice
Hugo watches your YouTube videos to learn how you talk, researches with citations, writes it line by line for retention.

Schedule and share the plan
Hugo saves you hours. Turn every idea into a full brief with titles, thumbnails and script. Put the videos that prove it on your calendar and share the plan with your editor or client in one link.

Why did my last upload underperform?
Hugo reads your retention and your content buckets' momentum, audits the channel and tells you what your audience keeps asking for, so the next idea is made for them.

Workspace
Your team, in your account. Every run, every credit.
Invite your editor, writer or manager with read, write or full access. They work on your channels, chats and generations with your credits, and Activity shows what each person ran and what it cost. Billing stays yours.

Pricing
Simple plans, powerful tools
Start free. Upgrade when you need more credits, more data on every run, longer scripts and the deeper agents.
Free, for small creators
We back small creators. Hugo, the full database and every generator, free every month.
Starting out, or still under the radar? Free gives you Hugo with its research agents, the full database, ideas, titles, thumbnails and scripts, and credits every month, for as long as you need it. Grow first, pay when the channel does. Everything on the Free card below is free every month, and top-ups never expire.





